A Drink Menu That Tells Our Story
Tailored Menu Design for Hello Nori’s Flagship Location
PARK ROYAL MENU DESIGN
For Hello Nori’s Park Royal location, I designed a custom menu that reflects the brand’s signature minimalism with a touch of refined Asian artistry.
Inspired by the fluidity of black watercolor brush strokes, the layout merges traditional Japanese aesthetics with the natural, relaxed sophistication of West Vancouver. As the brand’s most premium location—where experimental dishes are introduced—the menu layout was kept intentionally clean and focused to minimize confusion and ensure a seamless customer experience.
For this location’s exclusive drink menu, I wanted to go beyond the standard list of cocktails and create something that feels personal, memorable, and tactile. Each page features hand-drawn illustrations inspired by the unique interior designs of all Hello Nori locations—bridging architecture and experience. Paired with playful food sketches, the menu invites curiosity and offers guests a visual journey that complements the flavours in their hands.
Clean Layouts. Curated Images. Instant Recognition.
HELLO NORI PRINT DESIGN
From promotional cards and brochures to catering flyers and digital menus, each piece was designed to reflect Hello Nori’s bold, refined identity. I worked within the brand’s limited palette—black, white, and signature red—to create layouts that are visually striking yet minimal, allowing curated imagery to take center stage.
The goal was to deliver materials that feel cohesive, premium, and instantly recognizable, while still grabbing attention at a glance.
Adapting Brand Voice Across Screens
vxt tv screen design
HELLO NORI – VXT TV PROMO DESIGN
VXT TV has become an essential medium for connecting with guests—especially during seasonal campaigns and new location launches. I captured and curated imagery that highlights feature dishes, holiday specials, and brand moments, then layered in subtle text and motion graphics to deliver information without overpowering the dining atmosphere. Each screen was designed to feel intentional, brand-aligned, and visually engaging—quietly inviting attention while keeping the focus on the experience at the table..
ONLINE BANNER DESIGN
As part of a retargeting campaign, I designed a series of dynamic online banners in various sizes and formats to reach different customer segments across multiple platforms. Each banner was tailored to its specific placement and audience—whether promoting seasonal specials, new openings, or signature items—while maintaining visual consistency with the Hello Nori brand. The challenge was to stay concise yet impactful, delivering clear messages within tight digital spaces without losing design integrity.